Zoomcar - Assistant Manager - Affiliate & MINs

Assistant Manager - Affiliate and MINs

As Affiliate Manager, you will be responsible for expanding our existing online affiliate program from the ground up with the goal of driving sales and expanding our online visibility .

Responsibilities :

- Identify and recruit new affiliates & affiliate marketplace partnerships

- Develop criteria to gauge viability of new affiliate partners

- Create marketing strategies to work with potential affiliates to drive new acquisitions

- Identify and connect with publishers to run CPA, CPL campaigns for high levels of relevant traffic

- Recommend plans for affiliate marketing activity for the business through the budget /forecast process

- Manage day to day relationship, communication, performance evaluation and customer support for affiliates

- Work with the top performing affiliates partners helping them to maximize their efforts and incentivize them to deliver more (provide them with campaigns, promotions, assets tools, etc.)

- Analyze affiliate performance and develop key metrics and report back to senior management performance

- Maintain continued growth of the affiliate program by monitoring needs and capturing interests feedback

- Manage affiliate operations, including acquisition, set up, payments, invoicing and dispute resolution

- Utilizing strong sales technique, close deals with new affiliates to increase the size and profitability of the channel

Must haves :

- Deep expertise in Appsflyer , Branch , SQL

- Understand fraud mechanisms and prevention

- Bias for data and action - Has sound judgement, thoroughly thinks through the problems to come up with solutions

- Highly creative with experience in identifying target audiences and devising campaigns that inform,engage and convert users

- Strong analytical skills with commercial acumen and the ability to - decode- customers