Strategic :
- Receive medium - large client briefs and decode them with the team
- Review client briefs received & decoded by Associate Managers and Sr. Executives
Communication & Coordination :
- Regular touch-base calls and meetings with clients to provide updates, collect feedback, build relationship, understand client's strategic / growth plans and identify upsell opportunities
- Daily communication with clients to provide updates and collect feedback
- Ensure timely and prompt action (by the team) basis client feedback
- Ensure timely and proactive response to client emails (by self and by team)
- Review accuracy and completeness of information to be shared with functional teams
- Coordinate with functional teams to ensure timely, accurate and complete delivery of client work
Account Management :
- Brainstorm with relevant teams for client pitches and execution of briefs
- Ensure accurate referencing and industry benchmarking by the team
- Review all postings going on social media platforms
- Attend shoots and music recordings
- Vendor management for outsourced work
- Maintain and create campaign cost sheets
- Review and share weekly JSRs with clients
- Client on-boarding
- Review & vet presentations created (by the team) for client meetings, internal management meetings and case studies
- Pitch new concepts to existing clients, based on specifically identified needs of the client
- Industry benchmarking basis the competitor analysis process. Identify process improvements, new potential offerings and internal training needs basis the same
Reports :
- Ensure timely collection of data and inputs from functional teams for the purpose of social media and brand analysis report creation
- Review reports created for social media and brand analysis
Finance :
- Raise all financial paperwork to clients and review those raised by vendors
- Calculate BCMA accurately
- Regular follow up with the client for due payment and ensure it's release by the due date
- Review all financial trackers and update the Associate Account Director on the same. Provide necessary inputs and course correction where required. Ensure their creation at the pre-defined frequency
Team :
- Organize weekly team meetings to track work progress and provide feedback to the team as a whole
- Organize regular one-on-one discussion (with team members) to provide and collect individual feedback
- Hire capable, independent resources that can understand, communicate and execute client briefs accurately
- Create a team culture of research and self-development
- Build more capable teams by mentoring and guiding them to find solutions proactively - on the client-side as well as internally
- Work with the L&D team to structure training programs that directly impact work quality along with specific competencies
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