Zonal Sales Manager - FMCG

Reports to Business Head

Supervising ASMs and RSMs

PRINCIPAL RESPONSIBILITIES

Responsibility Area Functions

- Sales target achievement - Ensures achievement of primary and secondary targets for the designated zone.

- Sales Planning &Analysis - Forecasts and plans sales. Manages inventory levels at CFA etc .

- Channel Management - Defines the distribution structure and ensures distribution effectiveness.

- Commercial control and market hygiene Controls credit and ensures adherence to financial disciplines and controls. Creates and maintains market hygiene in territory.

- People Management - Ensures sales force effectiveness by managing, motivating and developing personnel. Ensures adherence to norms and discipline in the zone.

- Miscellaneous - Collects & collates market data and provides feedback to the division.- Coordinates with other departments

Requirements:

- Bachelor's degree in Business Administration, Marketing, or a related field. MBA is a plus.

- Minimum of 7 years of experience in sales, preferably in the FMCG industry, with a proven track record of achieving sales targets and driving business growth.

- Strong leadership and managerial skills, with the ability to build, motivate, and lead a high-performing sales team.

- Excellent communication, negotiation, and interpersonal skills.

- Strong analytical and problem-solving abilities, with a strategic mindset.

- Results-oriented with a focus on delivering excellent customer service and driving sales performance.

- Proven ability to develop and implement effective sales strategies and plans.

- Ability to work independently, manage multiple tasks, and meet deadlines.

- Proficient in using MS Office Suite and sales management software.