The objective of this role is to build a centralized insights to analyse the trends and help in expansion that yield competitive advantage and move the company forward.
- This is an exciting and challenging role that provides a unique opportunity to collaborate with leadership and business managers to facilitate critical and strategic decisions that shape the direction of the business.
- Formulate, architect, and do deep dive using the Big data wrangling skills based on a wide range of information available like internal and external tools, market research, competitive landscape etc.
- Own the design, development, and maintenance of ongoing metrics, reports, analyses, dashboards, etc. Ensure data accuracy by validating data for new and existing tools.
- The role offers a 360-degree visibility of the business unlike the typical business analyst roles. Expect high learning and career growth curve.
- End to end ownership of Business and Consumer Insights tracking for all the events/Launch for ZEE5 Global.
- Understand and assess opportunities across various platforms in order to proactively determine how to best drive customer engagement and business impact.
- He will be a key partner to business-critical functions like content, product and marketing teams to deliver data, dashboards, and insightful analysis to facilitate business decisions like cost optimization, content acquisition ROI, pricing, product features, customer profiling etc.
Location : Mumbai
BASIC QUALIFICATIONS :
- 5 years' experience in data/business analytics in a B2C Digital ecosystem, Video OTT (Media and entertainment) is a plus.
- Excellent problem solving, critical thinking, and business communication skills.
- Expert in the use of industry-standard data analysis and reporting tools including Tableau and Excel.
- Ability to retrieve, analyse, and manipulate large datasets; experience with Python, SQL, and/or Business Objects a plus.
- Sharp attention to detail with the ability to maintain the highest level of accuracy yet understand the big picture.
- Highly motivated, works well in a high paced environment, is organized, and proactive in leading projects from end-to-end.
- Excellent data analysis, stake holder management, visualization, communication and presentation skills. Able to identify trends and solutions.
- Thrive amidst ambiguity, collaborative with business functions, cross functional teams and central teams.
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