Zee Entertainment - Manager - Strategy

Research & development on the 3 core C's - Customer, Competition and Corporation for managing business strategy for deeper market penetration and further business development on current & evolving modes of technology

Areas Of Responsibilities:

- Analysis & Strategy Development

Marketing Strategy Development

DTH/DAS Deals Plan/Packaging Analysis

- Market Intelligence

Business trends

Competition trends

Global comparisons

Business Analysis

Best practices - benchmarking

- New Business Development

Make Long term business & revenue trends

Product evaluation

Define the product roadmap

Competition mapping

Identify, build & manage relationship with strategic partners

- Information dissemination - For strategy presentations, reports, meets, business plans

Secondary data mapping

Analyst's reports, financial performance reports, other market reports (Census/NRS/TRAI/Public Portals etc.)