ZEE - Ad Sales Role

Key Responsibilities

Key Activities

Revenue Generation

- Generation of advertisement revenue from the existing client base through effective retention and cross selling strategies

- Identifying opportunities for new business development for maximizing revenue

- Incremental revenue through selling of impact properties at premium rates, sponsorships, etc.

- Maximize customer base of active advertisers on the channel as against the competition

Account Management

- Designing exclusive sales pitch for every client and offering them customized solutions as per the brand requirement

- Negotiations with the agencies/clients on the pricing for the closure of the deals

- To continuously map market trends for providing critical inputs for new business development and formulation of selling strategies.

Relationship Management

- To establish excellent market relationships with the brands and agency contact points

- Managing relationships with internal stakeholder for seamless execution and closure of the deals for the respective channels