VP/SVP - Consumer Banking & Business Analytics - BFS

VP - Analytics - Consumer Banking & Business Analytics

Job Description:

This role would lead Business Analytics and Customer Experience for Consumer Banking India, covering both offline and digital businesses

- Would be responsible for the end-to-end Customer Experience for the digital and the offline business

- Create a best-in-class banking experience for customers by building and driving Customer journeys and HCD innovation programs

- Support strategic priorities of business by sharpening capabilities on Analytics

- Responsible for Campaigns Strategy and Campaigns Analytics to drive ROI

- Design and drive strategy for ensuring best in class Customer Experience

- Design, review and implement Customer Journeys to enable Joyful Banking

- Drive HDC- led Innovation programs/ projects for the business and ensure continued focus on modelling

- Drive Customer Service metrics through Customer Communication, Service Quality checks and other measures

- Develop Analytics capabilities further including quality, accessibility, architecture and infrastructure

- Drive performance tracking and insights on channels, branches, productivity measures that drive acquisition, revenue and customer satisfaction and thereby supporting business priorities

- To plan the Campaigns strategy and ensure ROI through Campaign Analytics and campaign management

- Drive contextual marketing programs and customer immersions

Desired Candidate Profile -

Graduate / Post Graduate

- Incumbent should be having at least 10 years experience. Good understanding of the Consumer Banking business; should have had relevant experience in either areas of business analytics or customer experience

- Strong communication and interpersonal skills

- Ability to build strong relationship with clients.

- Highly motivated, self-driven, and result oriented.

- Good analytical skills, ability to see the larger picture