VP - Analytics, Modeling and Campaign & Database Management
Background
The Analytics & Modeling Team is part of the Marketing Department. It caters to the various Analytics requirements of the Organisation across Teams / Departments. The scope consists of Exploratory Core Business Analytics Studies / Projects, Campaign Analytics & Campaign Management, Statistical Modeling & Scoring, Forecasting / Projections, Automation & Database Management (mainly Analytical Data mart).
Duties and Responsibilities
- Attains extensive knowledge of Business Verticals and internalises the Learnings.
- Leads Customer Analytics Project engagements end-to-end, including implementation.
- Responsible for multiple Studies.
- Develops and applies new ways of solving Organisational Business problems.
- Manages Analytics Client (internal, as well as external) relationships.
- Ensures Project Archival and Documentation by Team Members.
- Grooms, Trains, and mentors junior Team Members.
- Helps in Hiring, growing talent, and Performance Management.
- Responsible for taking the Analytics Team to the next level.
Position: Communication
External: Clients
Internal:
- Team Leads
- Team Members
Required Qualifications
- B.Tech / BE + MBA / Masters in Statistics or Economics / Econometrics from any of the Premier Institutions. (Preferably IIT / IIM Candidate)
Experience:
- 10+ years of varied experience in High-end Advanced Analytics, Predictive Modeling (preferable), leading Teams, and experience of managing multiple Project Assignments.
Knowledge, Skills, and Attitude:
Knowledge:
- Advanced knowledge of Mathematics, Statistical Techniques like Regression, Probability Theory and Applied Statistics, including Decision Theory, Analysis of Variance, Multivariate Analysis, Econometrics, Sampling Techniques, Designs of Experiments, and Mathematical Statistics.
Application of Analytics Best Practices.
Skills:
- Strong Analytical and Problem-solving skills
- High on IQ
- Structured thinking and a flair for Number-crunching
- Ability to apply Technical / Theoretical Knowledge in Real-life Problem-solving.
- Excellent Communication and persuasive skills
- Ability to work independently, and adjust to fluctuating workloads
- Project Management and Leadership skills
Essential skills: Creativity & detail orientation
Attitude:
- Team Player
- Hard Working
- Ability to handle pressure situations
- Client centricity
- Information Security Responsibilities
- Required to conform to the Information Security Policies by self and Team.
- Responsible for ensuring that Data Classification Guidelines are followed and required controls are provided as required.
- Responsible for investigating any security issue that members of Staff raise in connection with their work.
- Required to report all Security incidents
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