Voylla.com India's fastest growing jewellery & accessories brand is looking for Online Marketing Manager who will share senior management vision in building customer awareness and engagement strategy to enhance company's web presence and deliver the best customer experience for lifestyle products online.
Job Requirements :
- The job responsibilities will include but not limited to developing and managing new and existing online camapign. Expert level knowledge of Facebook AdsManager, Google adwords is a pre-requisite.
- Must understand app marketing in depth. A prior experience of app marketing is required
- This position will be responsible for developing smart and efficient plans for existing and new marketing programs across multiple sales channels.
- This is a hand's on position requiring a strong understanding of implementing, overseeing and growing a diverse marketing strategy.
- The ideal candidate would have primary responsibility for implementing and managing such programs in the past.
- Execute best practice strategies and methodologies to maximize company's eCommerce marketing programs adhering to the budget assigned .
- Develop strategies for delivering sales and customer targets for paid search, affiliate marketing, display advertising, and social media marketing.
- Oversee customer retention, reactivation, website personalization, retargeting, social media, referral marketing, and other marketing and promotional activities.
- Identify, design, and analyze new brand-appropriate online marketing initiatives and partnerships.
- Drive the strategy, planning, and execution of email marketing.
- Conduct business analysis, drive and document business requirements, plans and specifications for key marketing programs and new initiatives.
- Assist with sales targets, analyze, and optimize campaign performance by channel.
Qualifications :
- 3+ years marketing management experience.
- Excellent analytical and prioritization skills, including the ability to analyze data, draw conclusions, and develop recommendations.
- Ability to grasp technical and business problems and be able to quickly formulate ideas with incomplete information.
- Excellent verbal and written communication skills.
- Experience in affiliate marketing and familiarity with leading networks.
- Experience with SEM/SEO, direct marketing, retargeting and mobile ad network
- Passion to work in a start-up environment with a motive to deliver best customer experience
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