Vodafone - Manager - Digital Marketing

We are looking for candidates from media agencies/digital agencies with 5 - 7 years of experience working on digital strategy and planning

Fan acquisition for Vodafone India on Social Media

- Creating and executing media plans for fan growth and retention on Facebook

- Post campaign analysis & optimization of Media Plan if any

- Tracking new ad formats available on Facebook and using it for fan acquisition, social campaigns, and fan engagement

- Strategy to develop Vodafone Brand on Social Networking Sites especially to target youth.

- Strategy to use Web2.0 social networking sites as platform to promote brand.

- Launching Vodafone on social networks, launching & managing circle specific pages in the appropriate media

- Appropriate use of Zoozoo's on Social Networking sites to increase the brand recall through viral effect.

- Strategy & execution of Viral Marketing thru developing apps on SNS.

- Design, develop & host brand, products & services related applications on SNS

- Managing brand health for Vodafone India on Social Media

- Maintaining a steady volume of conversations about the brand on social media, with a spike during campaigns

- Online reputation management: working with Customer Service to effectively manage grievances online

- Using social media as a tool for brand insights