Vinculum Solutions - Manager - Growth Marketing

About Company:

As a market-leading SaaS Software provider enabling omni channel for brands and tech stack for ecosystem players, Vinculum empowers brands to seamlessly syndicate and list product data to expand their reach through their own web stores, online marketplaces, and social channels managing orders and inventory across channels, while enabling fulfilment from any point across the supply chain. Our product suite also enables brands and companies with a ready technology stack to set up B to C and B to B online marketplaces. With over 400 satisfied customers, our cutting-edge deep-tech software product suite has earned us a place among the elite Global Supply Chain Competency Cohort of AWS, and our company is widely acclaimed by leading industry analysts and customer review sites such as Gartner, Forrester, G2, etc.

Some of the key-clientele include Bata, Yusen Logistics, ITC, Under Armour, Landmark Group -Max Shoppee and Baby Shop, JNE, Dairy Farm - Guardian, SM Mall, Skechers, Jockey, H&M, Levis, Decathlon & more.

Leadership Group:

Venkat Nott - Founder & CEO:

Venkat Nott is experienced in creating startups & building them into successful global companies. He is passionate about creating high power teams & disruptive SaaS products. Through Vinculum, Venkat aims to help 10000 brands to sell online globally across 30+ countries in the next 3 years.

Venkat was recently bestowed with the Retail Leadership Award by Asia Africa GCC Retail Congress.

A sports buff, Venkat has lived in many countries including Australia, New Zealand, Hong Kong, Singapore besides India. He communicates in English and 6 Indian languages, holds a degree in Engineering from NIT Calicut (formerly REC Calicut) and an MBA from Indian Institute of Management, Bangalore.

Annajee Nott - Founder, VP - Consulting:

Annajee has over two decades of diverse experience in product engineering and management. He is passionate about SaaS-based product offerings and efficient application of technology to solve business problems.

Annajee manages US operations for Vinculum and plays a key role in overall product strategy and market fit analysis.

Deepak Singla - Co-Founder, VP - Omni Channel Retail

Deepak has nearly 25 years of extensive experience in consulting CxO executives and global retailers. He has worked across the supply chain and retail verticals before co-founding Vinculum in 2007. He has got his education from Bangalore University, India and is highly skilled in Retail, CPG & Logistics domains.

He has brought best practices to many retailers, long-term strategies and innovative technologies to help businesses achieve growth & excellence. He is a sought-after speaker in many global industry events.

At Vinculum, he manages key strategic engagements with global retailers and is the backbone in setting up the multichannel software products. He is responsible for business development and strategy for Omnichannel and Master Data Management/ Product Information Management at Vinculum.

Braj Kishore Mahto - Chief Technology Officer (CTO)

Braj has extensive experience spanning more than twenty-two years in providing & driving the technological innovations & architectural design directions for the innovation, strategy, and governance of complex businesses and SaaS products. He specializes in tracking technology performance metrics, assessing internal and external impact, and making decisions about the overall direction of the company. He provides leadership in terms of architecture and technology selections for multiple clients in Amazon Cloud and expertise in leading Cloud Business strategy ideation, cloud initiatives for storage, DR, regulatory reporting, valuation and analytics.

Mandeep Singh Ahuja - VP-Product

Mandeep is head of Products in Vinculum. He is responsible for developing, coaching, and managing team of product managers and the user experience analysts, defining and driving the product strategy, and instilling Product culture in company. He is working in close co-ordination with other key execs, especially the CEO and CTO.

He has vast experience of 22+ years, in leading end to end Retail Transformation projects in various capacities, and enabled retailers and e-commerce brands to list, sell, fulfil and reconcile across multiple channels. He has insightful knowledge of Business Process Analysis and Solution Design, Process re-engineering, process rationalization, Capacity planning, Performance measurement and quality. He has significant experience working with multiple stakeholders. Highly disciplined professional with excellent interpersonal skills and customer focus with a will to win.

His Domain expertise includes - Food & Grocery, Fresh, Hypermarket, Supermarket, Health & Beauty, Pharmacy, etc.

He has a bachelor's degree in engineering.

Roles and Responsibilities:

Sales Strategy & Execution:

a) Develop and implement an effective sales strategy to drive growth in the company's target markets.

b) Lead the Inside Sales team in achieving sales targets, managing the sales pipeline, and converting leads into customers.

c) Monitor and analyse sales metrics to identify areas for improvement and optimize sales processes.

d) Work closely with the product and customer success teams to ensure seamless onboarding and customer satisfaction.

Marketing Strategy & Execution:

a) Collaborate with the marketing team to design and implement marketing campaigns that align with sales goals.

b) Manage lead generation activities, including digital marketing, content marketing, and SEO strategies.

c) Utilize data analytics to measure the effectiveness of marketing campaigns and make data-driven decisions.

d) Oversee the creation of marketing collateral and sales enablement tools to support the sales team.

Team Leadership:

a) Lead, mentor, and develop a high performing Inside Sales and Marketing team.

b) Conduct regular performance reviews and provide ongoing training and development opportunities.

c) Foster a collaborative and results-driven team culture.

Customer Relationship Management:

a) Implement and manage CRM systems to track customer interactions, sales activities, and marketing efforts.

b) Ensure consistent and effective communication with customers to build and maintain strong relationships.

c) Gather customer feedback and insights to inform product development and marketing strategies.

Reporting & Analysis:

a) Prepare and present regular reports on sales performance, marketing effectiveness, and growth metrics to the executive team.

b) Analyse market trends and competitor activities to identify growth opportunities and threats.

Skills and Qualifications:

- Master's degree in Business, Marketing, Sales, or a related field. An MBA is a plus.

- 7+ years of experience in Sales and Marketing, with a focus on growth strategies.

- Proven track record of driving revenue growth through sales and marketing initiatives.

- Strong leadership skills with experience managing cross-functional teams.

- Proficiency in CRM software (e.g., HubSpot) and Marketing automation tools.

- Excellent communication, negotiation, and presentation skills.

- Data-driven mindset with strong analytical skills.

- Ability to thrive in a fast-paced, dynamic environment.

Preferred Skills:

- Experience in the Tech or SaaS industry.

- Knowledge of digital marketing strategies and tools.

- Familiarity with content marketing, SEO, and social media marketing.

What We Offer:

- Competitive salary and Target-based incentives.

- Health insurance.

- Opportunities for professional growth and development.

- A dynamic and collaborative work environment.