Posted By
Posted in
Sales & Marketing
Job Code
1371247
Industry - Chemicals / Petrochemical / Plastic / Rubber
Category - Sales & Marketing
Skills - New Product Development, Product Management, Polymers, Plastics
Job Type - Permanent
Job Duration -
Job Description - This interesting role lies at a cross section of new product development, marketing, and sales with focus on the company's B2B clients. The person while reporting to the Business Unit Head will work closely with the market to understand consumer preference, build relevant products, and take them to the market for increasing market share.
Client Details:
Our client is one of the leading players in foams and mattress products. Based in India, they have developed a reputation for themselves with superior quality comfort products in form of mattress and foams and enjoy presence in international markets too.
Description:
The position lies within in the B2B team of the organization. The products serve clientele in sectors like hospitality, auto, hospitals, etc. This position will work on developing new applications for the organization's foam offerings with excellent focus on developing in new clientele and markets.
- Develop industry specific applications for the products
- Work closely with R&D team for new product development
- Take charge of developing GTM and communications strategy for the product lines
- Handle techno-commercial activities that include enquiry generation, Market potential and feasibility analysis
- Responsible for business cycle management including the designated topline targets
- Understand and anticipate innovations, industry developments and competitor movements
- Engagement with key decision makers- internally and externally
- Should be an engineer and an MBA
- Must be adept at interacting with the consumers, understanding their preferences, and working with the R&D team for new product development
- Should be capable at developing GTM strategy for new products along with 4Ps and appropriate marketing plans
- Candidates with some exposure of FMCG or retail exposure shall be preferred
- Good communications and team management skills
- Must be excellent at stakeholder management
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Posted By
Posted in
Sales & Marketing
Job Code
1371247