Background :
An incredibly rare opportunity for a growth hacker/digital performance marketing expert to join a well-funded early stage Ed Tech start-up backed by bulge-bracket VCs and an award winning management team. The founder is highly reputed with a blue chip pedigree and a history of successful exits. Prototype has blockbuster results, targeting an immediate $1.1+ Billion market, enabling tremendous wealth generation in a short time for a dynamic, analytical growth hacker, ideally with some ed tech experience.
Salary : Rs. 15-20 Lakhs + 1% Pre-Money Equity worth min. $2 Million in 12 months based on approved business plan. (Salary negotiable based on experience but this is the general range).
Location : Mumbai-Based Only. Co-location with founding team is a Must.
Field : Ed-Tech.
Profile :
- PERFORMANCE MARKETING : The VP, Marketing will recruit millions of students via hardcore performance marketing--Search, Facebook, etc.--across US/UK/India/China to a Human-to-Human technology platform connecting students to teachers for a specialized task.
- GROWTH HACKING : He/she will be a completely entrepreneurial growth hacker who doesn't limit themselves to Digital if offline sources eg, school contact programs, Mom's groups etc. provide more effective/efficient student recruitment.
- OPERATIONS MANAGEMENT : The VP has to manage the entire supply chain of sourcing and recruiting millions of students across multiple geographies and locations.
Experience :
- Performance Marketing Black Belt : The VP has to have very deep performance marketing expert, having personally created hundreds of data sets on Search/Facebook Ads etc.
- Multi-Dimensional, "Growth Hacker" Skill Set : The role is a unique blend of deep digital performance marketing skill-set and a passion for offline marketing.
- Exceptional Drive : The VP will be managing multiple priorities simultaneously across geographies and will be single-handedly responsible for the demand side of a two-way platform. Demonstrated history of taking responsibility ahead of tenure/experience with a super-human drive is a must.
Backed by a reputed founder and two of the Top 3 India VCs, this is a once-in-a-lifetime chance to make tremendous wealth for an exceptional growth hacker/digital performance marketing wizard.
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