Vice President - Marketing - FinTech Startup

Role : VP Marketing

Location : Remote

Industry : FinTech

Responsibilities :

- Develop a global marketing strategy and roadmap

- Own messaging and positioning to convey the value of products

- Manage and mentor managers of each sub-team (Growth/Product/Brand Marketing)

- Provide leadership around best in class marketing practices to all marketing professionals in your organization. You inspire, motivate, and coach the team 

- Phenomenal cross-functional collaboration skills - this person should shepherd the campaign throughout the entire organization ensuring all partners are aligned

- Advise and guide on budget allocation and execution

- Oversee product launches, ensuring the playbook is executed and other GTM teams can implement their launch plans

- Further define and evolve the brand strategy, and help brand marketing strategies to support the company's global growth objectives

- Develop an efficient marketing operation, with defined workflows, clear roles and accountabilities, and high quality outputs