Vice President - Global Sales - Automotive

Responsible for heading domestic & international sales. Responsibility include driving top-line and bottom-line objectives through attainment of sales value, network management, collection analysis, new product launches, stock management and market analysis.

SALES:

- Handlesales operations to achieve increased growth & profitability

- Achieve primary and secondary sales target for his brand / product

- Formulate & implement sales & distribution strategies to extend our brand availability throughout the country

- Handle dealers and distribution and product distribution at best distribution system i.e. credit control, discounts, payments and collections

- Identify new streams for revenue growth & develop plans to build consumer preference

- Set the target and manage the team, to achieve the targets (Asst Managers, TSI's and Executives)

- Review targets on weekly, monthly and quarterly basis and implement effective ways to improve the sales

- Report and present monthly sales performance, market scenario, competitive activities, future plans etc.

- Achieve sales, coverage and merchandising target through sales force in the assigned territory and take initiative to improve performance of sales team

- Implement consumer and trade promotions through the sales team

- Coordinate with the Supply Chain team to manage logistics including warehousing

- Work closely with Marketing team and participate in various marketing activities

- Coordinate with Marketing team to ensure proper merchandising of products at various outlets and other sales points

CHANNEL MANAGEMENT:

- Understand and develop new channels and ramp up across Europe &North America

- Ensure geographical expansion and distribution expansion by improving direct and indirect coverage

- Drive sales productivity using sales IT tools

CUSTOMER ACQUISITION & RETENTION:

- Develop relationships with key OEMs

- Create a proper feedback mechanism for existing products and new product development

- Assess the customer preferences for product lines and provide tyres which meet the desired specifications and quality levels

- Understand and address the gaps in customer and channel perception through market study and drive improvement in customer and dealer score

- Coordinate with R&D for New Product Development

PRICING:

- Calculate fixed and variable costs associated with the product and set pricing objectives for profit maximization.

- To ensure price parity with key competitors in aftermarket and OEM and to make plans for bridging the price gap if any

For more info please call Ajay Kasar +91 9820895929

Ajay Kasar