VP- CPG Analytics (Pricing and Promotion)
We are hiring for a leading Consulting organisation based at Mumbai/Kolkata/Bangalore/ Hyderabad
Experience - 12-19 yrs in CPG Analytics, with good understanding of techniques like Price Elasticity models, Sales Promo Uplift Modelling
- Advanced level programming in SQL and Python/Pyspark to guide teams
Education : B.Tech (Full Time) OR any other Bachelor Degree with Master Degree (Full Time)
Role & Responsibilities :
- Focusing on implementations of Pricing and promotion Model Development
Pricing & promotion
- Haldling projects in for Price Elasticity models, Sales Promo and Uplift Modelling
- Experience with model explainability and interpretability techniques
- Lead and manage a team of data scientists and engineers working on generative AI projects
- Identify and evaluate new AI technologies and tools that could be leveraged for generative AI projects
- Responsible for Marketing Mix Modelling, conducting analytics and data mining to help clients set media targets.
- Will work on analyzing drivers of pricing, Promotion and category growth using machine learning techniques
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