We are seeking a dynamic and results-driven Product Specialist to join our team and play a pivotal role in optimizing our advertising technologies and monetization strategies. You will be at the forefront of analyzing and enhancing our programmatic advertising solutions, driving data-driven product decisions, and collaborating with cross-functional teams to maximize revenue performance. This role requires a strong understanding of the digital advertising ecosystem, a passion for innovation, and a commitment to delivering exceptional value to our customers. Key Responsibilities: - Product Development & Strategy: - Collaborate closely with Business Managers, Tech Head, Engineers, and Data Scientists to define, refine, and prioritize product features and roadmaps, ensuring alignment with business objectives. - Lead an agile engineering scrum team, guiding investment decisions and driving rapid delivery of customer value while iterating towards long-term strategic goals. - Maintain a strong sense of accountability and ownership throughout the entire product lifecycle, from concept to launch and beyond. - Data Analysis & Performance Optimization: - Develop and maintain comprehensive dashboards, reports, and data visualizations to track key performance indicators (KPIs) and provide actionable insights. - Evaluate and optimize programmatic advertising, Real-Time Bidding (RTB), header bidding, and other ad-serving technologies to enhance performance and revenue. - Identify and troubleshoot issues related to ad delivery, performance, and revenue attribution, ensuring seamless and efficient operations. - Provide data-driven recommendations for improving ad targeting, fill rates, and overall revenue efficiency. - Market & Technology Analysis: - Monitor industry trends and emerging technologies within the digital advertising ecosystem, staying ahead of the curve and identifying opportunities for innovation. - Conduct thorough product research and competitive analysis to inform strategic decision-making. - Collaboration & Communication: - Collaborate closely with Sales and Marketing teams to enhance the advertiser experience and drive demand-side growth. - Effectively communicate complex technical concepts to both technical and non-technical stakeholders. - Demonstrate excellent stakeholder management skills, building strong relationships and fostering collaboration across teams. - User Experience (UX) and Design: - Hands on experience with Figma, and Ui/UX principals. - Incorporate user-centric design principles into product development, ensuring a seamless and intuitive user experience. Requirements: - 4+ years of experience in Programmatic Advertising or Digital Advertising. - Strong understanding of DSP management, campaign execution, SSP, DMP, RTB integration, audience targeting, tracker implementation, and proficiency in DV360. - Hands-on experience with Figma, UI/UX principles, and product research. - Proven ability to analyze complex data sets and translate findings into actionable insights. - Strong decision-making and problem-solving skills with a user-centric mindset. - Experience leading agile engineering scrum teams. - Excellent communication, presentation, and interpersonal skills. - Demonstrated ability to manage and mentor teams. - A firm sense of accountability and ownership for the end-to-end product lifecycle. This job description provides a comprehensive overview of the Product Specialist role, emphasizing the key responsibilities and requirements. It also highlights the opportunities for growth and impact within the company- Opportunity to work on cutting-edge advertising technologies and drive significant impact. Why Join Us: - Opportunity to work on cutting-edge advertising technologies and drive significant impact. - Collaborative and supportive work environment. - Competitive compensation and benefits package. - Chance to grow and develop your career in a rapidly evolving industry. This job description provides a comprehensive overview of the Product Specialist role, emphasizing the key responsibilities and requirements. It also highlights the opportunities for growth and impact within the company

Mumbai

Vertoz - Product Operations Analyst 

Job Description for Vertoz - Product Operations Analyst  in Vertoz in  Mumbai for (3-5) years of experience. Apply Now!