Value Leaf - Business Development Lead

- Business Development Head for Ad Sales and Media Sales is critical in driving revenue growth and expanding the client base for a company operating in advertising, media, or related sectors.

Here's a snapshot of the role:

- Business Development Head for Programmatic DSP (Demand-Side Platform) involves driving revenue growth by securing new clients, forming strategic partnerships, and expanding the platform's market reach.

- It's a mix of sales, relationship-building, product expertise, and market expansion.

- Business Development in Programmatic DSP (Demand-Side Platform) focuses on driving growth by acquiring new clients, forming strategic partnerships, and expanding the platform's reach.

Key Responsibilities:

- Building and maintaining relationships with direct clients and agencies at all levels, keeping track of their marketing strategies and digital spends.

- Scaling up India business by collaborating with top agencies and advertisers and growing business volumes

- Responsible for driving revenue, closing volume slabs and managing relationships with agency group

- Forging strategic partnerships in digital space, executing marketing campaigns and identifying business development opportunities

- Deliver against assigned sales, receivables and product mix targets for the region.

- Build and maintain strong relationships with key clients, agencies, and brands.

- Lead, train, and motivate the team to achieve performance goals.

- Handling new business development and onboarding brands and agencies for In-App advertising opportunities on the platform, providing innovative and creative ad formats with a good regional reach and traction

- Monitor industry trends, competitor activities, and market performance.

- Utilize data and analytics to inform decision-making and improve sales performance.

- Work closely with marketing, product development, and creative teams to deliver tailored advertising solutions.

- Coordinate with operations teams to ensure smooth execution of campaigns.

Skills and Qualifications:

- 8+ years in media sales, advertising, or business development.

- Proven track record of meeting or exceeding sales targets.