Upliance - Revenue Growth Manager

1. Platform Management: Oversee and optimise the D2C channel or e-commerce platform.

2. Personalisation: Create personalised marketing messages, content, and offers based on customer behaviour and preferences, adapting to individual customer interactions.

3. Segmentation: Segment customer lists for targeted communication and personalised experiences, utilising demographic, behavioural, and purchase data to create and manage customer segments.

4. Data Analysis: Analyse data to derive insights and improve customer relationship strategies.

5. System Management: Manage and optimise systems for tracking and analysing customer interactions and data, ensuring accurate and comprehensive tracking to support strategic decision-making.

6. SEO Optimisation: Optimise website content to improve organic search rankings and drive traffic. Design and implement A/B tests to evaluate and improve SEO-related content and strategies.

7. Performance Monitoring & Analysis: Track and analyse key performance metrics to assess and improve strategy effectiveness. Adjust tactics and strategies based on performance data to maximise results.

8. Sales Strategy: Plan, develop, and execute strategies to drive customer engagement, increase sales, and improve conversion rates. Optimise the sales funnel and identify opportunities for upselling and cross-selling.