upGrad - Marketing Executive

We are searching for an ambitious marketing executive to spearhead our marketing campaigns.

Job Description :

- You will be required to coordinate with staff in other departments, ensuring that each endeavor runs smoothly from inception to delivery.

- You should also remain up-to-date with shifts in social media use.

- To ensure success as a marketing executive, you should be attuned to attitudinal changes within each target audience.

- Ultimately, a top-notch marketing executive will conceptualize ways in which marketing activities can be harnessed to expand our own company's footprint.

Account Executive Responsibilities :

- Researching and brainstorming each stage of the project.

- Delegating assignments to members of the graphics and advertising departments, as needed.

- Supervising employees' work, providing direction and clarification, as needed.

- Ensuring adherence to clients' specifications.

- Coordinating efforts to ensure that campaigns are completed.

- Adhering to time and financial restrictions.

- Tracking changes in consumer engagement following the roll-out of each marketing campaign.

- Compiling reports detailing the effects exerted by each campaign, and sharing these with clients.

Account Executive Requirements :

- Master's Degree in marketing, sales, or similar.

- Prior experience of 1 to 3 years, as an account executive.

- A thorough understanding of contemporary trends in consumerism.

- Excellent research and writing skills, particularly as these apply to marketing.

- Strong leadership, delegation, and capacity development skills.

- Highly organized and detail-oriented.

- Respect for people and ideas.