UNIVO - Brand Manager

Brand Manager.

- Working Days5 days, Onsite.

Location - Noida sector 125, Amity University.

About Profile:.

- We are looking for an experienced Senior Brand Manager to join our organization. The ideal candidate will be responsible for planning, developing, executing and monitoring brand marketing campaigns.. Key Responsibilities:. Spearhead execution of brand marketing calendar. Execute, monitor and measure impact of brand marketing campaigns. Work in close coordination with Tech and product team for website updates, changes and maintenance as per marketing requirement.

- Drive creative workstream for brand initiatives (online & and offline) with a team of designers and. partner agencies. Define briefs for creative/content standpoint for Paid Ad creatives and student communication. Collaborate with cross-functional teams for website management including content posting, landing page creation, weekly audits. Drive KPI measurement for all brand activities. Lead Go to market plans for new partner launches. Creating end-to-end communication (SMS, WhatsApp and mailers) for lead nurturing, learner. onboarding and new campaign launches

- Qualifications:. Proven working experience as Brand Manager or Associate Brand Manager. Proven ability to develop brand and marketing strategies and communicate recommendations to. executives. 5+ years of experience in brand marketing, preferably in the education or Edtech industry

- Strong written and verbal communication skills.. Experience in identifying target audiences and devising effective campaigns. Excellent understanding of the full marketing mix. Strong analytical skills partnered with a creative mind. Data-driven thinking and an affinity for numbers.

- Degree in marketing or a related field. Ability to work collaboratively with cross-functional teams.. Strong project management skills with the ability to manage multiple projects simultaneously.. Familiarity with Edtech industry is a plus. Experience managing external agencies.