Your Responsibilities
- Master and be responsible for the analytical understanding of customer behaviour and business performance.
- Build models to better understand the value and churn behaviour of our users.
- Find the "story" in the data and communicate insights and opportunities with executive and other internal teams.
- Perform ongoing ad-hoc analyses to evaluate the efficiency of our marketing spend, building reporting infrastructure, and assisting in making budgeting recommendations to optimise growth.
- Coordination with marketing and product team to get insights to improve using journey
- Providing day to day reports and dashboards
- Insights to be shared with SEO, content teams to build highly engaging plan
- Support reporting and business intelligence needs of the entire Marketing team.
Your Experience
- 1-2 years of experience in a professional analytics / data science capacity.
- Prior working experience with SQL required.
- Working experience in Different attribution platform - GA/Firebase/Branch
- Prior working experience with scripting, preferably in Python.
- Strong Python/NumPy/PANDAS skills are a plus.
- Knowledge of statistics, specifically experimental design and analysis.
- Proficiency in Microsoft Excel and Microsoft PowerPoint.
- Familiarity with common KPIs, metrics, and growth experiments.
- You have done Bachelor/masters in statistics
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