Job Title: Content Marketing Management
Experience: 4 - 7 Years
What you will do (Roles & Responsibilities):
- Design content marketing strategies and set short-term goals
- Undertake content marketing initiatives to achieve business targets
- Collaborate with design and writing teams to produce high quality content
- Develop editorial calendar, delegate tasks and ensure deadlines are met
- Deliver engaging content on a regular basis and inspire team members
- Edit, proofread and improve content
- Optimize content considering SEO and Google Analytics
- Analyze web traffic metrics
- Share content through various channels, ensuring strong web presence
- Receive customer feedback and generate ideas to increase customer engagement
What you will need (Skills Required):
- 3-5 years of experience in content writing or Content marketing or in a similar role.
- Bachelor's/PG degree in Marketing, Journalism or relevant field
- Creativity & Design - Have a creative mind to leverage different aspects of the product to ideate and create creative content and campaigns.
- Excellent written and verbal communication and presentation skills using storytelling.
- Strong knowledge of Content & Digital Marketing Strategies including SEO, email marketing, and web.
- Proficiency in MS Office and WordPress or other Content Management Software
- Understanding of web publishing requirements
- Editorial mindset with an ability to predict audience preferences
- Hands on experience with SEO and web traffic metrics
- Expertise in social media platforms
- Project management skills and attention to detail
- Excellent communication and writing skills in English
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