Tupperware - Assistant Manager - Brand & Digital

Assistant Manager - Brand & Digital

ROLES & RESPONSIBILITIES:

- Conceptualize and execute innovative brand campaigns on a monthly basis Design & develop the Sales Force & Consumer promotions Flyers on a monthly basis

- Designing and implementing social media strategy to align with business goals Setting specific objectives and reporting on ROI

- Co-ordinate with Products & Promotions team to gather information and develop social media campaigns and define their KPIs

- Update content across various social media channels

- Analyse campaign data and web traffic metrics

- Strengthen relationships with social media influencers and create new engagements to increase brand visibility

- Optimize content coming from global organization according to India strategy Communicate with stakeholders and senior management

- Ensure effective integrated campaigns to reach out masses for brand enhancement

- Stays engaged with trends and developments in social media platforms to maintain expertise in the field

Knowledge and Skills required:

- Good written & verbal communication skills

- Content creation skills

- Digital Marketing experience - managing the platforms or managing the agencies

- Preferable from a digital marketing agency with an experience in managing multiple brand accounts during her/his tenure with the agency along with handling digital marketing budget

- Experience with Social media and digital marketing tools and platforms is preferred

Educational Qualification & Relevant Experience:

- MBA-Marketing

- 5 - 7 years of experience in digital marketing and brand role