Trade Marketing Manager - FMCG

Industry - FMCG / Foods / Beverage

Category - Sales & Marketing

Job Type - Permanent

Job Description - This is a pan India Trade Marketing Manager profile for a leading FMCG personal care portfolio.

Client Details

Our client is a leading Indian brand in the Personal Care domain with a very strong footprint in India across offline and online trade. They are looking for a pan India Trade Marketing Manager to lead the trade marketing, distributor relationship and BTL activities for the portfolio.

Description

The incumbent would report into the marketing head and be responsible to:

- Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and managing the Trade Marketing budget

- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with the annual marketing priorities

- Leading and implementing channel-specific marketing strategies and plans for assigned retailers

- Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams

- Leading activation programs with partners to improve brand visibility

- Visiting the points of sale regularly to ensure that the brand is visible, and guidelines are respected

Profile

The successful candidate should:

1. Have 5+ years of Trade Marketing experience from FMCG companies

2. Be an MBA from a college of repute

3. Have an analytical and a entrepreneurial bent of mind

Job Offer

- The opportunity to work directly with the primary stakeholders within the organisation

- Work in an organisation which delivers faced paced growth

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Jennifer Shah on +91 124 452 5492

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