Posted By
Posted in
Sales & Marketing
Job Code
968105
Roles & Responsibilities:
- Lead execution of marketing strategy and drive meaningful engagements to increase footfall and drive sales in stores (ex: activation, digital, hyperlocal marketing, alliances, events,), thereby achieving annual operating sales plan
- Execute and manage in-store communication changes including menu board, campaign launch, activation from time to time
- Conceptualize local-store marketing (LSM) programmes for focused stores and partner with store managers in execution
- Leverage analytics (internal sales data, campaign analysis) to track marketing effectiveness
- Build strong relationships and communicate regularly with external partners (creative, digital and PR agencies), suppliers and production vendors.
Purpose of the Job:
- The role requires a talented and ambitious resource who has a real passion for marketing and delivering winning results.
- The role includes execution of brand strategy, activating new stores, launching new products and driving local store marketing.
Requirement:
- This position combines creative thinking, passion for food, understanding of consumer trends and focused action driving for further transformation growth over the next 24 months and towards our 2022 vision.
- This position requires a real passion for activation and bringing big ideas to life.
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Posted By
Posted in
Sales & Marketing
Job Code
968105