TinyOwl - Marketing Head

TinyOwl is a Mumbai-based company founded in 2014 by IIT Bombay Alumni. We are a team of designers, developers and strategists backed by some of the biggest VCs in the world. Our mission is to connect people with their food. We have started off by developing a smart and simple food ordering application.

We are growing at great speed and to keep up, we are looking for great talent and inspiring leaders in product development, business operations and general management. We believe in valuing individuals and helping them develop to their full potential. Hardworking and passionate, people at TinyOwl are focused on delivering the best food experience to the world.

Job Role:

- To plan and develop all marketing, advertising, promotional activities for effectively executing and monitoring the marketing strategies in meeting the organizational objectives and enhancing the brand. Evaluate customer research; market conditions, competitor data and implementing marketing plan/changes as needed.

- Develop marketing initiatives to expand customer base and to optimize sales.

- Undertaking promotional activities to ensuring brand visibility and awareness in metro Markets.

- Sourcing maximum data base through different kind of BTL activities.

- Implementation & evaluation of consumer promotions for all new product concepts.

- To manage the marketing department budget

- Designing and producing marketing collateral's

- Executing tie-ups, Promotional Activities and Events.

- Lead the development and execution of the overall marketing business plan of and ensure that it is an ongoing part of the long-term business strategy

- Creates and Implements marketing strategies to build new membership, increase current member and provide awareness

Skills-required:

- Marketing Management, Marketing Concepts, Positioning, Product Marketing, Planning & Budgeting

- Competitive Analysis, Understanding the Customer & Customer Buying Behaviour

- Creative Thinking

- Product Development

- Client Relationship Management

- Preferably from FMCG / eCommerce industry