Posted By
Posted in
Sales & Marketing
Job Code
1002739
We are looking to hire a Content Marketing Specialist for the Marketing team of Co.dx - TheMathCompany's product arm, to generate content for both internal and external marketing. In this role you will also help in fine tuning the product messaging and deliver effective marketing campaigns.
This role is best suited for a candidate who has very strong content writing experience for technical B2B products, particularly in the data and analytics space. This role requires hands-on execution rather than team management.
Job Description :
We are looking to hire a dedicated Content marketing specialist to create content for blogs, articles, product descriptions, social media, and the company website. His/Her responsibilities include evaluating analytics to adjust content as needed, regularly updating the company's website, and promoting the company by pitching articles to various third-party platforms.
To be successful as a Content marketing specialist in the Codx.ai team, you should keep abreast of the latest SEO techniques. A top-performer will also be able to contribute to the development of marketing campaigns that will increase target audience engagement.
Responsibilities :
- Help the marketing team to streamline and develop a consistent product messaging and positioning keeping our target customer personas in mind.
- Deliver effective marketing campaigns to reach target customers
- Identifying customers' needs and recommending new content to address gaps in the company's current content.
- Conducting in-depth research on industry-related topics in order to develop original content.
- Developing content for marketing campaigns, blogs, articles, product descriptions, social media, and the company website.
- Conducting keyword research and using SEO best practices to increase traffic to the company website.
- Leveraging analytics tools and Wordpress to improve targeted outreach.
- Reach out to and maintain relationship with publishing houses, magazines, blogs, websites, focus groups for pushing our content for publishing and to know the latest industry trends
- Partner with various teams to gather relevant information
Requirements :
- A minimum of 2+ years of professional experience in the field of Content creation.
- Bachelor's degree in communications, marketing, English, journalism, or related field.
- Proven content writing or copywriting experience for technology products, preferably, B2B products.
- Working knowledge of content management systems.
- Proficient in all Microsoft Office applications.
- A portfolio of published articles.
- Excellent writing and editing skills.
- The ability to work in a fast-paced environment.
- The ability to handle multiple projects concurrently.
- Effective communication skills.
- In-depth knowledge of SEO.
- Knowledge of data science/AI/ML/analytics is an added plus.
Job Type: Full Time
Equal Employment Opportunity:
All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status, or any other basis as protected by the state, or local law.
Codx.ai is committed to providing equal employment opportunities.
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Posted By
Posted in
Sales & Marketing
Job Code
1002739