The Souled Store - Senior Associate - Data Analyst/Google Analytics

Sr. Associate; Data Analyst (Google Analytics)

The Souled Store

Mumbai

About Us:

- The Souled Store is a homegrown youth casual-wear brand started in 2013. We are one of Indias largest online merchandising platform with licenses like Disney, Warner Bros., WWE, IPL, Viacom18 to name a few. Apart from selling products with themed designs such as superheroes, movies, TV shows, and cartoons, the brand also is at the forefront of latest youth style and fashion trends.

- In addition to core men and women wear apparel categories, we are also in the process of expanding to new categories and introducing new product lines in the existing categories like active wear, supima products, innerwear, personal care products like perfumes, footwear and kids wear. Although we are primarily an online brand, weve expanded in the offline retail space as well and have five offline stores in Mumbai, one in Bangalore, one in Delhi, with plans for expansion pan India.

- We're now a 'Great Place to Work' certified organization which boasts of our fantastic employee culture and policies.

- The Souled Store was born out of the idea of loving what you do, from the soul. We believe that people do their best work when they love what they do. There are too many Monday mornings and you cant go dreading every single one of them. Over the years, we have built a strong team of like-minded people that work smart, own their work, and think like leaders. If you identify with what we do and are interested in being a part of an aggressively growing brand, we would love to have you on board.

Team Position & Summary

- You will be part of one of the critical teams that we have - the Data & Strategy team which creates a strong foundation for our business decision making process. We are looking for a dependable Data Analyst who has an in-depth understanding of Google Analytics with the enough knowledge of analyzing the 'Marketing' Data' of a rapidly growing organization.

Job Location: Lower Parel, Mumbai

Responsibilities:

- Directly produce datasets and reports for analysis using databases and reporting tools (e.g. Appsflyer, Google Analytics, Moengage or data channel) mapping to business requirements

- Analyze complex business problems using data from internal and external sources

- Provide actionable insight to decision-makers to influence strategy and performance

- Identify and interprets trends and patterns to attribute key business drivers

- Analyze and define metrics that tie back to business performance and initiatives

- Will be a proponent of test/learn culture by enabling and supporting experimentation

- Generate forecasts, recommendations, and strategic/tactical plans to drive actions

- May provide consultation and lead cross-functional teams to address business issues

Education and Experience:

- 2 - 3 years in data analytics or consulting experience in a data /business analytics role

- Masters or Bachelor's degree in a relevant field of study

Skills:

- Hands-on experience with one or more language(s) used for querying (e.g. SQL, SAS)

- Advanced Excel skills including pivot tables, macros, charts, functions, modeling

- Experience with Big Data/Analytics platforms/languages like Python, R a big plus

- Experience with GDS, Tableau or similar BI platform to develop reports and dashboards a plus

- Excellent communication skills with the ability to distill complex subjects to a wider audience, technical and non-technical

- Experience with delivering analytics recommendations to senior leadership and executive level audiences

- Hands-on to get things done fast and ability to work without continual guidance

- Excellent time management skills, attention to detail and ability to prioritize work