Testbook.com - Category Manager- UPSC/SSC & Railways Category

Category Manager- UPSC , SSC & RAILWAYS

We're seeking an experienced Category Manager to lead our SSC, Railways, and UPSC categories. The ideal candidate will have a deep understanding of these exams, excellent analytical skills, and the ability to drive business growth.

Key Responsibilities:

1. Category Strategy: Develop and execute category strategies for SSC, Railways, and UPSC exams, aligning with Testbook's overall business objectives.

2. Content Development: Collaborate with content teams to create high-quality study materials, practice questions, and mock tests for SSC, Railways, and UPSC exams.

3. Market Analysis: Conduct market research and analysis to identify trends, opportunities, and challenges in the SSC, Railways, and UPSC exam preparation market.

4. Competitor Analysis: Analyze competitors' strengths, weaknesses, and strategies to inform Testbook's category strategy.

5. Performance Monitoring: Track and analyze key performance indicators (KPIs) for SSC, Railways, and UPSC categories, including sales, customer engagement, and content usage.

6. Cross-Functional Collaboration: Work closely with marketing, sales, and product teams to ensure alignment and effective execution of category strategies. 7. Stay Updated: Continuously update knowledge on SSC, Railways, and UPSC exams, including syllabus, patterns, and trends.