Role : Marketing Manager
Location : Hyderabad
Time zone: EST preferred (UK at least)
Responsibilities :
- Create, manage and drive all marketing initiatives and strategy.
- Promote and developing our brand in the developer community.
- Lead product marketing; drive positioning and messaging
- Responsible for defining and executing social media marketing and SEO strategy
- Partner with sales team to execute and align marketing activities.
- Execute email marketing campaigns end-to-end including copy, creation, sending, list segmentation and measurement of results.
- Develop and execute integrated campaigns that achieve pipeline, lead and database growth goals.
- Measure the effectiveness & ROI of programs and deliver reports and provide recommendations
- Responsible for (creating and coordinating) content creation (collateral, blogs, press release, webinars, newsletter etc.)
- Strategize and create a strong partner program (Technology and service partners)
- Create and manage event and conference plans, schedule and budget
- Own and drive all channel marketing strategy channel enablement (& growth)
- Amplify core message to key market segments in a creative and cost effective manner.
Qualifications :
- 7-10+ years marketing and innovative branding experience within high-growth technology companies
- Expertise in events marketing:, conferences, tradeshows, webinars, etc.
- B2B SaaS start-up and developer tools experience is highly desired.
- Excellent writer and communicator
- Knowledge of social media technology and SEO
- Experience in channels, creating and driving marketing strategy
- Should have strong LinkedIn page and be active on Twitter
- Content creation experience
- Experience with Saleforce.com (or other SaaS CRM is a must)
Monika
Didn’t find the job appropriate? Report this Job