Desired skills
Must Have
1. Digital Marketing Consulting Experience
2. Experience in creating Customer Value Proposition and Business case – focused on Digital Marketing
3. End to End experience in Digital Strategy Definition/ Implementation for large retailer
4. Rich experience in various aspects of Customer Experience management across Web, Mobile, Social
5. Strong Inclination towards Innovation in Digital Space
6. Very Strong presentation and customer engagement experience
Should Have
1. Experience on leading digital marketing platforms
2. Thought Leadership in Retail/ Digital Domain
3. Cross Channel Order Orchestration Experience/ Knowledge will be a plus
4. Experience in conducting blueprinting, Strate
Job Responsibilty
- Candidate should be able to lead large Digital Marketing Initiatives – Consulting Engagements
- Should work with different units of TCS Retail Organisation, TCS Digital Enterprise Services Org, Retail Sales team to develop and deliver Digital Marketing Services
- This role requires the candidate to be stationed in Chennai (any other location will be a very strong exception) and should be open to short term international travels
- Should have very strong communication and presentations skill
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