Swiggy - Senior Manager - Growth Strategy - IIM/ISB/FMS/MDI

Senior Manager - Growth Strategy

Description:Future of Work: Remote Employees will have the freedom to work remotely all through the year. These employees, who form a large majority, will come together in their base location for a week, once every quarter.

Functional role: Managing traffic distribution through merchandising on the homepage and driving gamification for categories.

Job description:

Traffic distribution through merchandising:

- Create a monthly plan for allocation of homepage merchandisable assets

- Ensure all campaigns are in-line with JTBDs

- Do RCAs on performance of campaigns

- Take strategic calls on importance of one campaign over another

- Manage mid-month urgent requests

- Identify situations when exceptions need to be made to the JTBDs and execute accordingly

Gamification:

- Calculate size of prize of different gamification ideas

- Work with categories to align on budgets to run these games

- Execute the entire game - identifying the right consumer segments, implementing the game, monitoring the performance, taking action on escalations, doing RCAs and making suggestions on changes to be made to improve performance

- Regular sync-up with categories to learn about their needs and work with the Product team to create solutions for those user cases

Desired Skills :

- Total work experience of 7+ years

- Experience in business strategy for growth, consulting, investment banking or start-up experience

- MBA from Premium institute

- Strong data and process orientation - ability to understand existing process and work with product and business teams to design solutions accordingly

- Strong analytical skills and ability to create detailed models from scratch

- Experience managing and maintaining projects across multiple teams

- Ability to facilitate and drive cross-functional meetings to resolve complex issues

- Ability to set strong process and driving the same to maintain best in class consumer experience

- Eagerly take on any tasks that need to be accomplished, keeping an open and positive attitude.

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