Sunknowledge Services - Digital Marketing Strategist - US Healthcare

We are seeking a talented Digital Marketing Strategist to join our team. The Digital Marketing Strategist will be responsible for creating and executing digital marketing strategies to increase brand awareness, generate leads, and drive sales. The ideal candidate will have a strong understanding of digital marketing channels, tools, and techniques.

Key Responsibilities:

- Develop and implement digital marketing strategies that align with company goals and objectives.

- Conduct market research to identify target audience, trends, and competition.

- Collaborate with internal teams to create content, design graphics, and develop campaigns.

- Manage and optimize digital marketing campaigns across various channels, including social media, email marketing, display advertising, and search engine marketing.

- Monitor and analyze campaign performance metrics, including website traffic, conversion rates, and customer acquisition costs.

- Use data insights to make informed decisions and adjust strategies as necessary.

- Stay up-to-date with the latest digital marketing trends, tools, and technologies.

- Report on digital marketing results to key stakeholders and make recommendations for improvements.

Requirements:

- Bachelor's degree in Marketing, Business, or a related field.

- Proven experience as a Digital Marketing Strategist or similar role.

- Strong knowledge of digital marketing channels and tools, including social media, email marketing, search engine optimization (SEO), search engine marketing (SEM), and analytics platforms.

- Experience with marketing automation software, such as HubSpot or Marketo.

- Excellent analytical, organizational, and project management skills.

- Strong communication and interpersonal skills.

- Ability to work independently and as part of a team in a fast-paced environment.

- Creative problem-solving skills and ability to think outside the box.

We are an equal opportunity employer and welcome candidates of all backgrounds to apply. If you have a passion for digital marketing and want to be part of a dynamic team, we want to hear from you.

Shift Timing: US Shift (5.30 pm onwards)

Job Type: Full time