Sulekha - Head/Director - Online Marketing

Head of Online Marketing / Director

Job Profile

- As the Head of Online Marketing / Digital Marketing Director / Senior Online Marketing Manager, you will be responsible for formulating and implementing the company’s online / digital marketing strategy across a variety channels of channels including SEM, SEO, Email, Affiliates, Social media and Web analytics to help business heads meet customer acquisition / conversion goals

- The role will involve proposing and implementing new technologies in addition to managing a small marketing team

- The candidate must be a passionate and hands on individual with proven success as an online marketer within an online, B2C transactional organization, ideally YP or classifieds or e-commerce

- Accountable for Higher Return on Investment, Branding, Search Marketing, Online Display Buying and Maintenance, Mobile Marketing, Email marketing, etc. to help business heads meet their traffic / acquisition / conversion objectives and goals.

Required Experience / Job Responsibilities

- 10+ years of Online Marketing and business development experience focused on SEO, SEM and SMM

- Deep understanding of the emerging Online Marketing trends

- Managed large budgets to buy and optimize traffic

- SEO skills for both on-page and off-page, link building etc.

- Keyword Research, Analysis and Benchmarking

- Competitor Research, Analysis and profiling

- Optimizing the website content to ensure maximum SEO Benefits [On-page optimization]

- Driving content strategy and efforts to complement the SEO efforts

- Oversee the team of SEO Content writers, Link builders

- Monitor the data from analytics and identify key insights. Translate insights into actionable SEO.

- Constantly test the website for errors that could affect the SEO Strategy and fix them.

- Good relationships with ad-networks

- Involved in launching some viral ideas on the social media is a plus

- To strike mutually beneficial alliances and partnerships with channel, telecom operators, online portals and more

Required:

- process rigor, inspirational, drive to grow and motivate team members to achieve their targets and get significant incentives every month / every quarter

- Motivate team members to achieve their targets

- Recruit good team members as required

Success Attributes

- Self driven results-oriented with a positive outlook, and a clear focus on quality and business profit.

- A natural forward planner who critically assesses own performance

- Mature, credible, and comfortable in dealing with senior management/board

- Reliable, tolerant, and determined.

- Empathetic communicator, able to see perspective from other person's point of view.

- Well presented and businesslike.

- Sufficiently mobile and flexible.

- Keen for new experience, responsibility and accountability.

- Able to get on with others and be a team-player

If your profile matches the requirement mentioned above, please send your updated resume to jacobm@sulekha.net

You will be contacted shortly by the leadership team.

Jacob M
HR - Leadership Hiring.
Sulekha.com new media pvt ltd.