JOB TITLE:Strategic Consultant
EXPERIENCE: 4+ Years
LOCATION: Pune/ Mumbai / Hyderabad
KEY RESPONSIBILITIES:
- Develop marketing strategies aimed at boosting end-user adoption, engagement, and retention rates on our learning platform.
- Develop and implement comprehensive marketing & communication strategies to enhance platform visibility and drive usage.
- Identify marketing trends and stay up to date with social media practices that help in creating engaging experiences for users.
- Collaborate with customers to align marketing initiatives with their overall objectives.
- Craft compelling and consistent messaging across various channels to effectively communicate the value proposition of the platform.
- Conceptualize impactful launches and other online & offline initiatives that build a strong brand voice among the platform users.
- Offer consulting services to customers on an ongoing basis and proactively deliver effective solutions.
- Plan targeted campaigns across different communication channels like email, mobile push notification, web pop-up etc., using CRM tools.
You've Got What It Takes If You Have:
- 5+ years of experience in consulting and/or marketing strategy.
- MBA or other graduate degree from an A-grade institute.
- Creative mindset, strong marketing and copy-writing skills.
- Experience in independently leading projects and coordinating cross-functional teams to achieve results.
- Ability to manage multiple projects and priorities simultaneously and respond to rapidly changing priorities and tasks.
- Professional presence - excellent communication, presentation, and consulting skills.
- Analytical with high attention to detail, excellent organizational skills and strong follow-up to meet expectations and deadlines.
- Technical acumen; while not a technical/engineering role, the ability to understand and confidently communicate about technical topics is an asset.
- Process improvement, efficiency finding, problem-solving mindset and creative thinking.
- Ability to influence and build credibility and trust across the organization and with customers.
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