Posted By
Posted in
Sales & Marketing
Job Code
278465
Strategic Alliances Manager - Retail Liabilities
Company : Large Private Sector Bank
Business Group : Retail Liabilities Group
Role : Partnership Development Manager
Location : Mumbai
Brief :
- It's a NCA & Book building role that takes complete ownership of the partner's relationship. Incumbent will be responsible to set up a solid sourcing channel with products owned by both entities.
Requirements :
- MBA from tier 1/2 institute with 4-10 years of Sales & Marketing experience. Key Accounts / Strategic Marketing experience is preferred.
Responsibilities :
- Design, develop and deploy Customer acquisition programs across the partner's and the bank's eco-system - online / offline / in-organic i.e salary and housing societies
- Lead and co-ordinate the engagement with the client and with internal stake holders
- Develop and implement the road map pan-India
- Work closely with internal business groups, legal, compliance and marketing teams
- Set up monthly / quarterly review meetings and present updates to senior management
- At the client end, work with Central & local FPRs, Marketing team, legal & compliance ( if need be)
- Review the progress every month with the client and update internal stake holders
- Meet sales personnel, administrative managers at partner outlets to understand and iron out pain points
- Meet branch staff and front line sales colleagues in the Bank to gauge on-ground understanding and implementation
- Co-Create R&R as per the Bank's guidelines along with the partner,
- Set up periodic MIS, run it across National / Zonal OR location around the store in association with the partner and with their budgets
KRAs / Success Measures :
Number of locations the partnership is live
NCA : Number of accounts sourced / MAB in the accounts / Ticket size of RD
ERV : Number of accounts with - purpose driven- RDs
Skills :
- Client relationship management
- Understanding of Customer communication
- Execution & closure orientation
- High on influencing skills.
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Posted By
Posted in
Sales & Marketing
Job Code
278465