Stockal - Growth Hacker

Responsibilities:

- Growth hacking and running experiments across the growth stack including user acquisition, activation, retention, referral to conversion, and revenue

- Optimizing the revenue funnel of the business working closely with the business stakeholders

- Running continuous A/B tests for different ideas post rigorous prioritization

- Collaborating with the marketing team including but not limited to Affiliate, App Marketing, Influencer marketing, Organic, etc. to optimize and find new areas of growth

- Identify trends and insights, and optimize spend and performance based on the insights across all the marketing channels

- Utilizing the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints

- Instrument conversion points and optimize user funnels across the user lifecycle

- Collaborating with product and business teams to find new ways to engage, retain, and get referrals and drive growth via improved activation, retention, virality/referral.

- Owning revenue as a growth lever and driving growth

Requirements :

- 6-8 years of demonstrated success in growing products in India preferably in the Fintech Space

- Any entrepreneurial experience will be a plus point

- Previous working experience as a Marketing Growth Hacker in previous roles

- Core understanding and hands-on experience with Google Analytics, Lead squared

- A knack for making data-driven decisions with a good understanding of the product, marketing, and growth analytics.

- A hustler who is creative and comes with an experimental mindset

- Strong problem-solving ability with an inclination towards action

- Experience building & leading high-performing, high-creativity teams

- Strong organization with attention to detail skills, self-motivation with the ability to direct, lead, and motivate self and others are required.

- Strong communication skills with the ability to explain complex concepts in simple terms are required.