State Manager - Channel Development - Used Car Industry

Preferred Industry:

- Candidate must have Channel Management experience in any industry. He must understand Franchise business.

- Preferred candidates from Auto / Auto Ancillary industry

Behavioral Competencies:

- Result Orientation with Execution Excellence

- Customer focus

- Weaving Passion & Energy at work

Function Competencies:

- Channel Development & Management

Job Description:

Increase Volume + Revenue:

- Assign weekly targets & intense monitoring of respective Dealers

- Execute the schemes (planned with SM/ZM) to increase xmart volumes

- Increase walk-ins

- Improve conversion ratio

- Execute the schemes to increase warranty revenue

- Implementing marketing initiatives to increase enquiries

- Helping Dealer to implement marketing initiatives & monitor the effectiveness

- Ensuring timely collection of Royalty fees

- Periodic Dealer account reconciliation

Improve Customer Satisfaction & Reference:

- Relationship management with M&M X-mart team, Dealers, New Car Dealers (NCDs), Direct Selling Agents (DSAs) & Procurement channels

- Daily monitoring of customer complaints

- Improve customer satisfaction at every touch point

- Actively engage with customers (potential and past) to increase CAPs

- Provide after sale services and other schemes to enhance brand experience

Increase Network:

- Meet prospect to pitch as per laid down calendar

- Work with existing network for outlet expansion

Quality and Process Improvement:

- Encourage Dealers to certify cars (certification penetration)

- Brand identity adherence as per CI guidelines

- Identify deficiencies in procurement and sales processes- plan counter measures

- Prepare buying and selling index

- Ensure that all cars are certified

People Development:

- Assess monthly performance of the dealer staff

- Identifying the training needs of dealer staff

- Periodic audit of the training given

- Imparting behavioral training to dealer staff

Salary Range: 8 - 10 LPA