Stanza Living - Social Media Manager

About the company:

Stanza Living is a Series-D funded organization providing fully managed co-living and student housing spaces. We are India's fastest moving technology start-up in the co-living spaces.

Founded by alumni of IIM - Ahmedabad, Anindya Dutta and Sandeep Dalmia,we are currently present in 20+ cities and expanding to more geographies. We are at a team size of 2700+, with an inventory count of 75k + beds. Our biggest USP for a resident comes from a vibrant resident community, omni channel platform, top notch services such as hygienic, multi cuisine and healthy food, furnished rooms with beautiful interiors, daily housekeeping, seamless internet facilities, hitech security and much more. For more details, please visit our website: https://www.stanzaliving.com.

Today, we are:

- Most capitalized player in the managed accommodation space, backed by global marquee investors - Alpha wave, Equity International, Sequoia Capital, Matrix Partners and Accel Partner

- Recognized as the Best Real Estate Tech company across the Globe in 2020 by leading analysis agency, Tracxn

- LinkedIn Top Startup to Work for - 2022

Job Role

1. Content Creation:-

- Develop engaging and relevant content for various social media platforms.

- Craft compelling captions, posts, and multimedia content.

2. Strategy Development:-

- Formulate and execute social media strategies aligned with organizational goals.

- Stay updated on industry trends to enhance the brand's online presence.

- Familiar with Facebook, Instagram, LinkedIn and Twitter platforms and trends.

3. Audience Engagement:-

- Foster community engagement through comments, messages, and interactions.

- Monitor and respond to audience feedback and inquiries.

4. Analytics and Reporting:-

- Track and analyze social media performance using tools and metrics.

- Generate reports to measure the effectiveness of campaigns and strategies.

5. Campaign Management:-

- Plan and execute social media campaigns, including paid promotions.

- Collaborate with cross-functional teams to ensure campaign success.

6. Brand Advocacy:-

- Cultivate brand advocates and influencers for collaboration.

- Build and maintain relationships with key influencers in the industry.

- Planning giveaways with other brands and influencers on monthly basis.

- Creating and promoting single brand tonality in all social media platforms.

7. Monitoring Trends:-

- Stay abreast of social media trends and algorithm changes.

- Adjust strategies to capitalize on emerging opportunities.

8. Platform Management:-

- Manage and update social media profiles on various platforms.

- Ensure brand consistency and compliance with platform guidelines.