Stanza Living - Senior Associate - Offline Marketing - BTL

Who we are:

Stanza Living is India's largest and fastest growing tech-enabled, managed accommodation company that delivers a hospitality-led living experience to migrant students and young working professionals across India.

Today, we are:

- India's largest managed accommodation company with over 50,000 beds under management across 14 cities

- Most capitalized player in the managed accommodation space, backed by global marquee investors - Falcon Edge, Equity International, Sequoia Capital, Matrix Partners, Accel Partners

- Recognized as the Best Real Estate Tech company across the Globe in 2020 by leading analysis agency, Tracxn

- LinkedIn Top Startup to Work for - 2019

Role Summary

- Plan and allocate regional responsibilities with respect to Events, Activations and other BTL.

- Campaign ideation for BTL and assess, plan and execute qualifying regional marketing activities/events.

- Lead the regional/local teams, understand challenges and resolve issues.

- Define key guidelines for each project/ campaign and check for adherence to the brief.

- Mystery Market Visits to check and audits (quantitative & qualitative).

- Identify lapses, take corrective actions and report unresolved issues

- Prepare reports (Pre, Mid & Post) and Evaluate results