Sr Marketing Manager - FMCG/Chemicals

Senior Marketing Manager - Chemical Industry

- Work with Sales Directors/Marketing leaders to develop & execute strategies

- Work on Product life cycle management, new product development

About Our Client

Our client is a US based organization, our client is a manufacturer of cleaning, hygiene and packaging products and solutions. Our client offers a range of business to business products and services to customers in over 160 countries worldwide and is one of the world's leader in developing and marketing packaging solutions and services that are used in commercial, institutional and industrial facilities. Our client's customer focus sectors include retail, food and beverages, food services, health care, lodging, education, manufacturing and cash & carry

Job Description

Reporting to the Marketing Director, the incumbent will have the following responsibilities:

- Successfully implement new products /program launches Lead activation of marketing plan with sales organization (training, sales presentation, sales collateral, customer calls)

- Assist in implementation of marketing programs: branding, labeling, pricing, new product launches

- Responsible for portfolio management including 4Ps, and manage product life cycle, and portfolio rationalization

- Work with Application Experts to trouble shoot & resolve customer issues relating to product performance

- Coordinate participation in Trade Shows / Seminars/Customer Meets Market Analysis

- Provide Strategic direction / Training Inputs and support to the Sales team.

- Registration of the new product, packaging and labels and handling licensing issues for new products, where necessary

- Vendor management: Identifying key vendors for third party products, negotiating, closing agreement, working with them to drive the sales in the local as well as the SAARC markets

The Successful Applicant

- Successful applicant will be a graduate in Chemistry, preferably with an MBA in Marketing. You will have experience of about 6 to 8 years, in handling Products, Portfolio, new product introduction, managing the product life cycle, building a business strategy preferably in the Cleaning and Hygiene Industry.

What's On Offer

In addition to an attractive salary, you will be have an opportunity to work alongside sales and marketing leaders in managing the entire product life cycle.