Sr Manager - IPR Sales - Media

Client is the largest media house in India having iconic brands in TV, Print, Radio, Digital, OOH.

The position is with the clients Advertising & Marketing arm of the organization. It is in the business of providing contextualized communication solutions that are unique and complimentary to cater to present and potential needs of our clients, thus creating differentiating experience across the value chain.

DESIGNATION: SENIOR MANAGER - IPR Sales

Work Experience: 8-10 yrs

Key Responsibilities:

- Identify strategic opportunities for intellectual property creation for the company

- Create a 360 degree Integrated Marketing platform spread across Print, TV, Digital, PR, Radio & On ground promotions

- Design sustainable and scalable IP calendar across sectors

- Focus on revenue generation and maximization through:

- Identification of long-term sponsors/partners for IP's

- Property replication across geographies

- Create and implement comprehensive marketing communication plan

- Focus on cost reduction and experience enhancement through strategic tie-ups with vendors, knowledge providers, and domain experts

Desired Skills & Experience:

- 8 to 10 years of experience in designing and executing multiple intellectual properties preferably in the Radio / Television / Print industry

- Strong understanding of sector specific IP requirement

- Strong process orientation and high creative ability

Qualification: MBA (Marketing)

Industry:Media / Entertainment / Internet

Functional Area:Sales, Retail, Business Development

Role Category:Corporate Sales

Role:Sales/Business Development Manager

Contact - sana@careercatalysts.com