Sr/Group Brand Manager - FMCG

Sr. Brand Manager / Group Brand Manager -- FMCG Major

Job Profile

- Building equity for the brand by way of copy development and product upgrades

- Managing internal sales – both primary and secondary – working in conjunction with the sales team and planning

- BTL activities. Formulating annual Brand Business Plans

- Handling the sales and operations planning process in conjunction with the Demand team

- Achieving offtake growth and market share deliverables

- Managing Advertising and Promotion expenses for brands handled. Handling Media planning and ATL activities for the same.

- Evaluate direct marketing routes for driving penetration and awareness of products.

- Product Launches

- Creative Development and Media

- Consumer Understanding

- Product Improvements and Upgrades

- Implement product improvement program

Batch -- 2006 / 2007 / 2008 only

Candidates from -- FMCG / FOOD / BEVERAGES / PERSONAL CARE / LIFESTYLE

INTERESTED CANDIDATES CAN MAIL AT :- narayan.panindia@gmail.com

Narayan Iyer ( 098191 47645 )
Pan India Recruiters
Mumbai