Position Title:Brand Manager
Educational Qualification: Pharmacy or science background (preferably with an MBA degree)
Experience: 3 to 7 years of experience
Position Summary:
Accountability:
- To ensure that each brand handled is self sustaining and contributes to the overall objective of the company in terms of market share and profits.
- The person would have responsibility of primarily general brands.
- The important targeted specialties are GP-PHY-GYN.
- Reporting would be to Sr. manager, Marketing
Job Profile:
KEY RESULT AREAS:
- Market share objective of the brand
- Internal Achievement of Targets
- Timely activities to achieve target objectives
- Gathering customer insights and customer relationship
- Training newly inducted Front Line Executives/First Line Managers about the brand
- New product/extension proposal and introduction
- Consolidation on key specialties
- Plan, execute and implement marketing strategies
- Timely activities and input planning to satisfy market needs
- Timely field work for feedback of implementation
- Manage brand profitability
Competencies Required:
Technical Competencies:
- Ability to set the necessary marketing strategy for creating required push and pull in the market to enhance the presence of the company brand.
- Continuously evaluates sales data and information including competitive brands information and monitors own brand performance versus competition.
- New brand launches based on the overall business focus & strategy
- Knowledge of business and management principles involved in strategic planning, resource allocation, and coordination of people and resources.
- Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
- Knowledge of ethical marketing.
- Knowledge of launching new products, increasing product portfolios.
Location: Mumbai
Salary: Best in the industry for the suitable candidate.
Contact:-
Neha Agarwal
Recruitment Executive,
Kingpins Management Consultancy,
Mumbai, India.
Mobile:9167024052
email: info@kingpinsindia.com
Web: www.kingpinsindia.com
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