Specialist - Social Media - FMCG

Leading cosmetics company requires Social Media Specialist - Gurgaon Sector- 58

One of our client India's leading Industrial house with diversified interests in cosmetics , glass works very closely with business to ensure organization remains prepared for the future It . has been at the forefront of designing and developing technologically advanced motorcycles and scooters for customers around the world. . We are growing cosmetics company with presence & operations in APAC countries as well. Our values bind us together as a cohesive unit and help us strive towards adding value and a sense meaning and purpose to our everyday activities.

We are looking for Specialist (Social media and Shopify) specialist for our client office in Gurgaon sector- 58

PFB the Details :

) Client - Leading cosmetics company

2) Role - Social media specialist

3) Experience : 2 - 5 years of relevant experience on social media

4) Compensation - Competitive

5) Joining - Maximum 15 days

6) Location - Gurgaon sector- 58

Responsibilities :

Roles and Responsibilities :

JD for SM Ads Specialist -

Job Description :

We are looking for a professional who will be responsible to maintain Company's online presence.

- He/She would be responsible for analysing daily performance of various digital and E com promotions and present to higher management. Manage the execution of the various promotions in online platforms.

Roles and Responsibilities :

- Analyse and submit reports for shopify website and social media performance.

- Review daily SM Ads and E com Ads, prepare daily reports.

- Maintain and monitor keyword bids, audience targeting, account daily and monthly budget caps, impression share, quality score and other important account metrics.

- Provide recommendations and execute strategies for keyword and audience opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

- Provide oversight and manage new paid search and social media campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.

- Keep pace with search engine and PPC industry trends and developments.

- Experience with A/B and multivariate experiments.

- Analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.

Professional Skills & Qualifications :

- Min 2 years of experience about Shopify UX & UI interface. Details knowledge about extracting data on shopify performance.

- 2 - 4 years of experience on PPC ad platforms (Google Ads, FB Ads, Instagram Ads, LinkedIn Ads, etc.)

- Excellent command on SEO, Search Engine Marketing (SEM), Paid Search (PPC).

- Expert in MS Excel and dashboard creation.

- Good knowledge about using Ads execution tool like Hootsuite

- Google Ads/FB/Bing certification a plus.

- Experience with analytic tools including Google Analytics, Facebook insights, tools for shopify analysis.

- Fair understanding of third party web tracking tools like, [Adobe Analytics, HubSpot, Mixpanel, Appsflyer.