SPAG - Associate Account Director/Account Director - Public Relations

Major Responsibilities:

1. End-to-end account management for clients and brand building by means of internal and external communications, stakeholder engagement and crisis management

2. Development of communications strategy and ensuring its implementation in line with the projected targets and outcomes

3. Daily liaison with the client and working with the team to achieve deliverables

4. Development of communications collaterals- news releases, briefing books, key messaging documents, spokesperson responses for media queries, pitch notes, invites etc. 5. Media engagement, coordination and management

6. Team Building, and monitoring

7. Account administration including adhering to deadlines, client meetings and briefings

8. Event coordination: Recommend approach, media outreach and on-ground support

9. Evaluate possible crisis situations and prepare a streamlined response system

10. Develop plan of action and recommend media strategy

11. Real-time situation analysis, monitoring, updates and recommendations

12. Conduct market/industry research, consumer and media audits for existing clients and new businesses

13. Brainstorm and develop communications approach as per the brief

14. Formulate a strategic communications plan with recommendations for stakeholders, consumers, and media engagement

Skills Required: 

1. Excellent communication and organisations skills

2. Proactive approach

3. Leadership Skills

4. A can-do attitude

5. Flexibility to adapt to changing needs and priorities

6. Ability to manage timelines and meet deadlines while juggling multiple projects

7. Detail-oriented, collaborative team player

Qualifications:

1. Bachelor's or Master's degree in Public Relations, Journalism, or Communication.

2. Knowledge in Business Administration, Writing, Marketing, and Public Speaking.

3. Experience in Research and Business Presentations