SocialPilot Technologies - Conversion Rate Optimization Analyst

About the job:

- SocialPilot is looking for an experienced Conversion Rate Optimization Analyst to join our team.

- You will build meaningful SaaS products in the Martech space that the customers love.

- You will be part of a highly collaborative group of creative problem solvers with a passion for innovation.

- In this role, you will collaborate with cross-functional product teams, including UX and UI designers, product managers, engineers, customer success managers, and marketing managers.

- This role is full-time, Ahmedabad India, and might require occasional domestic and international travel.

What You Will Do:

- Conduct quantitative, qualitative, technical, competitive, and heuristic analyses to analyze user behavior and optimization opportunities

- Generate hypotheses and reports that identify conversion trends, opportunities for optimization, and data-driven recommendations

- Continuously monitor and optimize user journeys to improve the overall user experience and conversions

- Come up with A/B testing, split testing, and other CRO ideas to increase conversion rates

- Create and Maintain records of experiments performed, including hypotheses, test variations, results, and key takeaways

- Collaborate with cross-functional teams (development, design, copywriting) to implement optimization experiments

- Have an understanding of the SAAS industry in CRO methodologies and User Journey

What Are You Like:

- Minimum of 1-2 years of experience in digital marketing

- Must be Data Driven and meticulous attention to detail

- Proficiency in data analysis tools, particularly Excel and GSheets

- Experience with GA4, GTM, Clarity, or related tools

- Excellent written and verbal communication skills in English

- Self-motivated and proactive with a data-oriented approach

About SocialPilot:

SocialPilot empowers over 13,500 agencies and SMBs to manage their social media publishing, analytics, and social engagement while collaborating with their team and clients.

We're a high-growth bootstrapped B2B SaaS company with healthy profitability and a solid runway.

SocialPilot is nominated as one of the 5 startups across India for the prestigious Economic Times Startup Awards in the Bootstrap category.

Our impact so far:

- Helped 13,500+ marketing agencies and SMBs across the globe

- 5 billion+ social media posts published

- One of the fastest-growing SaaS companies in India as listed by

- Ranked as a "Leader" consistently by G2, Capterra, SoftwareSuggest, and TrustRadius