Social Media Manager - Home Decor Business

Social Media Manager - GharArt.com

About Us:

Ghar Art is a home decor brand dedicated to redefining every corner of the house with thoughtfully designed decor products. Our aesthetic approach resonates with elegance and style, and we are looking for a creative and strategic individual to bring our brand story to life across digital platforms.

We are looking for young energetic & passionate team members who can embrace startup culture and are motivated to build a great consumer experience & story, willing to go on a high learning curve of running business and put in hard hours to achieve great milestones together.

Role Overview:

We are seeking a Social Media Manager & Content Writer to oversee content creation and management for our social media platforms, website, and blogs. The ideal candidate is a creative storyteller with a passion for home decor, an eye for aesthetics, and a deep understanding of social media trends.

Key Responsibilities:

Content Creation & Management:

- Develop engaging, on-brand content for social media platforms (Instagram, Facebook, Pinterest, LinkedIn, etc.).

- Write compelling and SEO-friendly blog posts, website content, and product descriptions.

- Plan and manage a content calendar aligned with marketing goals and seasonal trends.

- Ensure brand consistency in tone, style, and messaging across all content.

Social Media Strategy & Execution:

- Create and implement social media strategies to increase engagement and brand awareness.

- Schedule and publish posts, monitor performance, and optimize based on insights.

- Engage with the audience, respond to comments/messages, and foster community building.

- Collaborate with designers, photographers, and influencers to create high-quality visual content.

Analytics & Performance Tracking:

- Track key performance metrics (reach, engagement, conversions) and provide reports with insights.

- Stay updated on trends, algorithm changes, and best practices to enhance content strategy.

Collaboration & Brand Growth:

- Work closely with the marketing and product teams to align content with brand objectives.

- Identify opportunities for collaborations, partnerships, and influencer marketing.

- Research and implement content strategies that drive traffic and sales.

Qualifications & Skills:

- Proven experience in social media management and content writing.

- Strong writing and editing skills with a keen understanding of storytelling.

- Knowledge of SEO, hashtags, and social media analytics.

- Familiarity with content creation tools like Canva, Adobe Suite, or similar.

- Experience with scheduling tools (Meta Business Suite, Later, Buffer, etc.).

- A passion for home decor, design, and aesthetics is a plus.

Why Join Us?

- Opportunity to shape the digital presence of a growing home decor brand.

- A dynamic and creative work environment.

- Growth opportunities and exposure to brand marketing strategies.