Social Media/Community Manager - FMCG

Silverpeople is retained to hire a Social Media Manager to play a key role in one of the international consumer durable companies entering India. Our client, which is more than USD 5 Bn in revenue, is planning to quickly expand its overseas operations and social media platform in next few months. The client want a Social Media Mangaer/Community Manager, who will be responsible for creating and managing company’s presence in social media channels in India.

Salary: 10-15 LPA (not a constraint for right candidate)

Job Summary:

- As a core member of the company, the Social Media Manager, or the Community Manager will be primarily responsible for creating and managing company’s presence in social media channels in India.

- The Social Media manager is a highly motivated individual with experience and a passion for designing and implementing the company’s social media strategy, creating relevant content, blogging, and building a fan community.

Responsibilities:

- Follow users voice & tone, manage and develop it into a similarly friendly conversational personality in India

- Create and manage existing and new social media accounts for company (Facebook, Twitter, Youtube, Google+ etc)

- Own and be accountable for all social media engagement metrics

- Design, create and manage promotions and Social ad campaigns

- Create, curate, and manage all published content (images, video and written)to reach the company’s target audience

- Ensure that the content is consistent with company’s global brand guidelines

- Monitor, listen and respond to users in a “Social” way

- Continuously grow the fan base

- Ensure very high engagement level on all social media platforms

- Develop and expand community and/or blogger outreach efforts

- Monitor benchmarks (best practices) for measuring the impact of Social Media campaigns

- Analyze, review, and report on effectiveness of campaigns in an effort to maximize results

Qualifications:

- Native English and Hindi speaker

- Bachelor degree in top-tier university in a Creative or Communications-related field

- 4-8 years of experience working as a social media expert, ideally with some international experience

- Demonstrated experience building social media audiences from zero to millions across multiple countries, including hands-on development of creative materials and copy

- In-depth experience with social media analytics and optimization techniques, having directly managed end-to-end execution of social media campaigns over significant period

- World-class creative writing skills (long-form and short-form portfolio required)

- Extremely creative and witty demonstrable via own blog

- Strong sense of design and aesthetics

- Entrepreneurial spirit, not a "corporate person" and very outgoing, likeable, presentable, humble and naturally capable of easily interacting with others

- Have to travel abroad

Process: Please send updated CV, current and expected salary, We shall share your profile only after having a discussion with you about the client and role in detail.